We are a team of open and curious people with diverse experiences.
We're not just consultants, project managers, or coaches for our clients – we're people who love working together! In our work, we combine a human touch with strategic expertise, and our deep understanding of AI, processes, and change management drives digital transformation at all levels. With experience and a healthy dose of curiosity, we support you in successfully managing your transformations.

Our team
#creatingwithcare
Anisa Fiedler

As a trainer and consultant, Anisa supports individuals and organizations in developing their strengths and potential and making development a tangible experience. In her free time, she enjoys doing jigsaw puzzles, trying out new sports like snowboarding or surfing, and learning Japanese. She lives in Düsseldorf – when she's not busy planning her next adventure.
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#lovefordetails
Christiane Heuer-Brockhausen

Christiane manages the N18 Lab and, with her service-oriented approach, design sensibility, and attention to detail, ensures the well-being of guests. In her private life, she is passionate about art, crafts, good food, spending time with friends, and travel.
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#powerofmindfulness
Lisa Hildebrand

Lisa loves movement and, as a consultant and trainer, inspires others to boldly explore new paths. She supports organizations in implementing changes in a structured and sustainable way. In her free time, you can find her on the yoga mat, her racing bike, in the mountains, or traveling.
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#problemsolver
Lynn Häusler

Lynn, not only as a CRM & Loyalty specialist, enjoys taking on new tasks and challenges. When she's not busy developing new ideas and creative solutions, you'll find this sports-loving Allgäu resident at a mountain summit or on her bicycle.
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#bringingpeopletogether
Kai Magaldi

As a trainer and coach, Kai guides people to build trust, rediscover their motivation, and gain clarity. He focuses on storytelling, creative AI-driven reflection, and genuine listening. In his free time, he explores other realities through foreign languages.
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#unlockpotential
Najette Khalfallah

Najette combines her experience in traditional strategy consulting with her affinity for digital topics. When Najette isn't helping projects succeed, she loves exploring new cities and museums.
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#gettingthingsdone
Sophie Obermeier

As a project manager and product owner, Sophie oversees global e-commerce and IT projects, and she is passionate about collaboration across national borders. Outside of work, she enjoys immersing herself in watercolor painting or working out with Reformer Pilates.
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#withheartandhumour
Yvonne Kurpanek

At digital dna, Yvonne is responsible for scheduling training sessions and coaching sessions and is a true "calendar puzzler." Her favorite part is onboarding new colleagues. If her orange Dutch bike is parked outside, you'll find her in the office; otherwise, she enjoys spending time in nature with her family.
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#enjoytheprocess
Marco Kirchgessner

When Marco isn't working on workflows and processes as an operations specialist, you can find this nature lover traveling. He enjoys getting to know new cultures, strengthening his body and mind through sports, and spending time with his family as a father.
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#analyticsenthusiast
Julia Roppelt

From planning and executing a Black Friday event to e-commerce analytics, Julia enjoys taking on new challenges. This is also evident in her personal life – the Munich native loves solving escape room puzzles and is also learning Italian.
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#runningtheshowbehindthescenes
Vanessa Schirmeisen

Vanessa is responsible for office management and finance at our company, and as a mother of two, she juggles many different tasks every day. To unwind, you can find her in the garden, doing yoga, or singing in a women's choir.
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#passionforgrowth
Marie Zipfel

Marie combines consulting, training, and coaching with many years of experience. With a great deal of passion for what she does, she inspires others and rises to the challenge every day of bringing out the best in everyone – clients, participants, and her three children.
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#borntoorganize
Franziska Spinnen

Franziska works as a Project Manager and Product Owner on national and international projects. She particularly enjoys collaborating with various teams and service providers in agile structures. When she's not immersed in the intricacies of JIRA, she loves long-distance travel, good food, and long walks in nature.
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#doreflectadapt
Jannes Wieczorkowsky

As a trainer and consultant, Jannes supports leaders and teams in successfully managing change. With a systemic, solution-oriented approach and pragmatic use of AI, he helps people explore new paths. In his private life, he recharges by fishing, cooking, and spending time with his family.
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#beentheredonethat
Tim Zimmermann

Tim has seen and done a lot. That's why he's the driving force behind the diverse projects of our equally diverse clients. A Mallorcan by choice, he loves spending his free time with his dogs in nature, by the sea in summer and in the Tramuntana mountains in winter.
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#enjoytheride
Diana Seymour-Stüwe

Diana supports individuals and organizations in mastering change and actively shaping the future. As a change manager, organizational consultant, and coach, she combines empathy with an analytical perspective. In Hamburg, she recharges by the water, singing in a choir, or traveling with her family.
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Are you interested in becoming part of our team?

#keepgoing
Oliver Höck

Olli is the founder and partner of digital dna. In his 30 years of self-employment, he's seen (almost) everything in his career. Olli is a pragmatist and a true organizational talent. When he's not working, you'll often find him playing sports.
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#readysteadygrow
Kathrin Justen

Kathrin oversees everything related to People & Culture at digital dna – from administration to cultural topics. Her goal: a modern workplace where everyone is motivated to contribute. In her free time, the mother of two enjoys spending time with her family, practicing Pilates, or enjoying good food.
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#alwaysontherun
Mark Notkin

Mark is our expert for international projects and has helped clients in the USA, Japan, and Korea, among other places, to build their e-commerce businesses. Always on the go, you can find Mark skiing in the mountains or trying his hand at surfing.
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#leadwithhumor
Jörg Brockhausen

Jörg passionately supports board members and managers in shaping the direction of organizations, their culture, and their leadership teams. Alongside this passion, he is deeply committed to his volunteer work. In his free time, he enjoys spending time with his family, cooking, and fine wines.
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