Webshop migration & program management for international growth
OCEANSAPART commissioned digital dna to migrate its online shop from WooCommerce to Shopify, as well as to manage the associated system and organizational processes. The goal was a more stable platform, faster feature implementation, and greater control over operational processes in e-commerce.
The challenge
The existing shop and system landscape was prone to instability and offered little flexibility for further development. At the same time, a warehouse migration and other technical projects were running concurrently, requiring careful orchestration due to their interdependencies. digital dna stepped in to consolidate this complexity, reduce risks, and make the projects manageable together.
Our solution
digital dna conducted an intensive discovery phase to understand requirements, system landscape, and dependencies. Based on this, a program setup was designed, a dedicated team was assembled, and a clear project plan was developed. Iterative work was carried out in cross-functional meetings, risks were addressed, and new middleware for connecting the systems was developed. In parallel, the webshop was built and tested using agile sprints and finally launched gradually – first a pilot launch, followed by the complete rollout.
Holistic program and project management including successful shop migration
We delivered a structured program setup, a well-thought-out risk and dependency management plan, and the operational implementation of the shop migration, including middleware integration. The solution ensures that development and operational processes along the entire value chain are efficient, transparent, and controllable.
The collaboration with digital dna was exactly as we had hoped. Whenever we needed support from other teams, Franziska made sure someone was available… The commitment and expertise of the entire digital dna team were clearly evident.
David Uhl-Willmore
COO OCEANSAPART
Our services
Migration des Onlineshops von WooCommerce zu Shopify
Ganzheitliches Programm- und Projektmanagement für parallele Transformationsprojekte
Konzeption und Implementierung einer Middleware zur Systemintegration
Steuerung von Rollout, Testing und Go-Live-Phase im agilen Setup
The project team
Dana Liesen
Marie Zipfel
Tim Zimmermann
Jannes Wieczorkowsky
Franziska Spinnen
In projects of this size, speed is achieved through structure. Clear roles, short decision-making processes, and a shared pace have made all the difference here.
Franziska Spinnen
Senior Digital Consultant
Our partners in the project
About OCEANSAPART
OCEANSAPART develops feminine activewear for fashion- and lifestyle-oriented customers. The internationally active company sells its products in several European markets. Migrating to a modern SaaS shop solution creates the foundation for future scaling and easier development.
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